Author Archives: fictorians

Meeting Summer Goals (or Not)

Lou's kink-tailed cat
Lou’s kink-tailed cat

A guest post by Lou Berger.

Summer is a fantastic time, depending on your particular situation, to knock out some writing assignments.  I set goals, myself, that are frequently too aggressive. “If I can write 5,000 words per day, I can have this middle grade novel knocked out in TWELVE DAYS!”

I then hop about, making fist pumps and hooting, which frequently frightens the kink-tailed cat into yawning and turning over.

Then I sit at the computer and open up my manuscript to the place I left it: the blank screen, the header, the ominous “about xxx words” at the top.

Then I check Facebook. I mean, seriously, one has to make sure nobody is in need of witty retorts before settling down to some AWESOME writing, right?  I whip through the latest posts, make my snarky comments, then, with a flourish, close out the Facebook application entirely.

WTF?!  That took TWO hours?!

Fine.  Log out of the Internet, open up the manuscript again, stare at the xxx word count.

In a flurry of activity, I bang out the opening paragraph, putting in that necessary “hook” to grab the reader, maybe a multi-armed alien wielding a blaster in each six-fingered hand, complicated technology spilling around its green, malformed body.  Strike that.  Two arms (we have human readers, after all, and we can’t be TOO weird) and a six-gun in each hand, mowing down the inbred members of Black Bart’s gang.  Dammit!  That’s a Western!

Delete.  Delete…delete.

Grr.  Another wasted hour.

Hitting your goals requires focus and discipline.  Try different times of the day for your writing until you strike one that fits your circadian rhythm.  Some people can only write when the day’s chores are done and silence descends upon the world in the late evening darkness. Some can only write early, when everybody else is asleep, in the pre-dawn darkness, when the remnants of sleep haven’t quite left our brains and our internal editor is still slumbering, damn his scaly hide. Others need the noise and bustle of a coffee shop and the myriad of goings-on to provide a white-noise-esque background to settle down the creative parts of the writing brain.

Choose your best time and location, and make it a goal to be consistent.  100 words a day, every day, beats the guy who writes 2,000 words in one sitting once every month.  Consistency is key, and giving yourself permission to write utter crap as a first draft is one of the hardest things I’ve had to learn in my long journey to becoming an author.  Letting your editor mumble into your ear while you write is certain death and doom to any project you embark upon.  She (he) is not cognizant of the freedom required to write down utter dreck, but wants it picture-perfect on the FIRST try!

Ain’t nobody got time fo’ that.

My goals are to write consistently this summer, to carve off reasonable chunks of word products in relaxed sittings that, hopefully, happen once or twice a day.  To focus on ignoring the snarky comment quotient in my Facebook pages.  And to get this damned middle-grade novel DONE, at least in first draft form, no later than 6/15.  I have an editor who wants to see the whole manuscript and she’s been SO patient with me.  She deserves better.

What about your goals?  Write me and tell me what they are at Lou@LouJBerger.com.

 

Lou Berger Bio:
Lou Berger is a Denver writer who lives with three kids, three Sheltie dogs and a kink-tailed cat.  He’s unsure of the cat’s motives but permits cohabitation. His blog can be found at www.LouJBerger.com.

 

A Mountain of Goals, Part Two

A guest post by Sherry Peters.

Cover image BlackBe sure to read A Mountain of Goals, Part One, published yesterday right here on the Fictorians.

I always knew that if I were ever published, I would do everything I could to make my books succeed. The same is true for self-publishing. I’m not going to do what I did with my previous book, Silencing Your Inner Saboteur, which I gave very little promotion (though I may be stepping that up soon as well), because that book was a bit of an experiment and a useful tool.

Once I made the decision to publish Mabel, I began doing a lot of research on the self-publishing/indie industry. It is my responsibility to make my book succeed. I have no one else to blame. Some days I love it. Some days it is incredibly overwhelming. My to-do lists are pages long every week. I could probably make a book of those alone once they’re all compiled!

Aside from the obvious “write the best damn book possible” advice, building a platform is the main form of advice. Platform means building a mail list, blogging, sending out a regular newsletter, facebooking, tweeting… to paraphrase William Shatner, it should be “all Sherry all the time.” I’m supposed to be super interesting and fun and likeable, and apparently highly opinionated in a likeable fun way. Now, I think I am a likeable person. I’m not sure how interesting I am.

What’s interesting about me? What do readers want to know? I’m not really of the generation that wants to know everything about my favorite author. Just write another book; that’s all I want from them. I don’t follow celebrities, and the only authors I friend on Facebook are the ones I already know personally.

You can get a lot of advice on pricing and giveaways, including free books. I must say, I find this a touch on the offensive side. Not that I’m actually offended by the idea, maybe just hurt or disheartened. I can’t imagine a traditional publisher putting out a book on Amazon for free for a day, or even at $0.99 for a day in the hopes of driving up the sales numbers. It feels like I’m cheapening my work, my product. It may be to my detriment, but I’m not sure I’m going to do that.

I realize that I’m at a disadvantage, putting out Mabel this August. I haven’t finished Book 2 in the series yet (though I’m hard at work on it). And putting out a single book means I don’t have what is called a product “funnel,” where readers can get the first book at a discounted price to lure them into buying the second book. That’s why I’m giving away three Mabel Goldenaxe short stories prior to the release of the novel as an incentive/thank you for signing up for my newsletter.

Promotion doesn’t end there, of course. I printed beautiful postcards (through Vistaprint) with the cover on it, and a “call to action”—for people to go to my website, sign up for my newsletter, and get a story—which I put out at my local convention (Keycon). I’m having my book launch at When Words Collide this August, and I’m going to have one at McNally Robinson Booksellers in Winnipeg.

Promotion, then, is probably the biggest headache which all authors, traditional or indie, have to deal with. That is the reality of the business. Publishers have less and less money to give to it, so we’re doing a lot of the same things. The biggest difference is that traditionally published authors get distribution, and get reviewed by major newspapers (well, they can, if they’re a big enough name, or local, or a specialist). That is to say, most newspapers still won’t consider reviewing a self-published book.

What about the book production? I go for coffee every other week with a friend, usually to a Chapters, and half our time is spent looking at books. I’ve turned this into a great time for surveying what’s out there, what I like, what I don’t, what works and what doesn’t. It’s amazing how many crappy covers there are. And there are some spectacular ones. The artwork matters. It matters. It matters. It matters. So do the interior aesthetics. If the type is too small or too crowded, if it doesn’t feel good in my hand, I don’t pick it up. If the art looks like the pulp editors would have rejected it for being cheesy, I won’t pick it up. If I can’t read the title or the author’s name, I won’t look at it.

There are three main categories for YA covers. Take a look the next time you’re in a bookstore or on the Amazon/Chapters/Barnes & Noble websites. First we have the uber close-up of the face. Usually this means the focus is on the eyes or the lips. Sometimes this pulls out a little further to where we have more of the body, but part is cut out of the frame so it’s only half a face. Sometimes it’s just the torso to show off a plaid pleated skirt (a lot of pleated skirts on headless girls). These are usually in the genre of what used to be called “chick-lit.” I’m not sure what they would be called now.

Then we have the full body, most often with the back to the reader, the head in half-turn. This fits mainly into the urban fantasy or paranormal romance category. But not always. There are some like this that are much more pure romance, as evidenced by the character on the cover wearing a ball gown of some kind.

And finally, we have the symbol on the cover. I think this was made most popular by The Hunger Games. Divergent is another example of this. We see this much more often in the non-YA books, like the adult editions of the Harry Potter books, and the Game of Thrones books are going the same way.

Given the prose style and content of Mabel, I opted for the semi-close-up. I had intended to go with a symbol, but there were already a few books out there with axes on them and while it could be stunning and unique, I couldn’t picture it. So I did my research. I spent days researching fantasy artists, finding out about their work, their rates, etc. To be honest, once I saw Jordy Lakiere’s dwarves, I knew he was the one I wanted. I didn’t think I could afford him, or that he’d want to do a cover for me, but I took a deep breath and e-mailed. Needless to say, it worked out great. I love the Mabel he did for me.

Cover art, in some ways, is just the beginning. I wanted to put out the most professional book I could. And what do traditionally published authors have that indies don’t (besides distribution)? A copyeditor. So I did more research, and I happened to also know a good editor personally, Samantha Beiko. She posted on Facebook that she was looking for freelance editing right when I was looking. Budget, of course, was a consideration, but copyediting was an expense I was willing to pay for. She also did my cover design and the back cover copy.

While the production of the book is well underway (thanks to having done Silencing Your Inner Saboteur, I’m confident in doing the interior layout myself), the promotion is still my biggest mountain to climb. I’d call it a hurdle, but it’s more of a never-ending process. I hope that at some point down the road, I’ll reach a plateau of sorts where, as the gurus keep telling me, promotion will generate itself.

I was going to conclude by saying that I’m off to go learn more about building my platform, but I think I’m going to go work on Mabel, Book 2. That’s one of the working titles. The others are Mabel the Misguided Dwarf—or my personal favorite, Mabel the Mafioso Dwarf. But for now, let’s just call it Mabel, Book 2.

sherry1Guest Writer Bio:
Hailing from Winnipeg, Sherry Peters is a writer and a certified Success Coach for writers specializing in the areas of goal-setting and eliminating writer’s block. She has taught her “Silencing Your Inner Saboteur” workshop online through Savvy Authors, and several Romance Writers of America chapters, and in person at When Words Collide in Calgary and Word on the Water in Kenora. Her book, Silencing Your Inner Saboteur, has sold internationally and has been recommended to graduate students at the University of North Carolina and the University of Winnipeg. Her first novel, a YA fantasy, Mabel the Lovelorn Dwarf, will be available August 2014. She attended the Odyssey Writing Workshop and earned her M.A. in Writing Popular Fiction from Seton Hill University. For more information on Sherry, her workshops, and her coaching, visit her coaching website or her author website.

A Mountain of Goals, Part One

A guest post by Sherry Peters.

Mabel coverThis was not my plan. A part of me still wants to be rescued from this and put back on the track that was supposed to be. But the more I learn about the business of self-publishing, the more I realize that even authors on the track-that-was-supposed-to-be have to go through much of the same. And I’m a bit of a control freak at times, so being in control of every aspect of publishing my book is fabulous and terrifying at the same time.

Making the decision to self-publish Mabel the Lovelorn Dwarf (arriving August 9, 2014) wasn’t an easy one. I waffled on it for months. A number of factors played into my decision, most of them personal. I’d first seriously considered the self-publishing route at When Words Collide in 2013. I was chatting with my friends Adria Laycraft and Gerald Brandt, discussing the industry, when I declared that I would be launching Mabel at When Words Collide 2014. I didn’t finalize that decision until the end of February 2014.

What were the decisions? Most of them were personal, and I firmly believe that everyone needs to decide for themselves whether it’s the right route for them, and their particular book. But here’s what went into my decision-making process:

  1. At When Words Collide, I had taken a workshop with one of the Acquisitions Editors from Penguin Canada. She was very clear in saying that a lot of publishers now look at what is rising on the indie publishing bestseller charts. Those are the manuscripts they’re picking up, not necessarily agented ones. Why? Because the writer already has a readership—a platform—that has been proven. Guaranteed sales.
  1. I had an agent who doesn’t represent YA. I’d seriously considered revising the novel and giving her first dibs on representing it or allowing me to find a YA agent. That process is glacial, but I was willing to consider it. Until I remembered the seventy-five or so agents who had already rejected it (it is a much better novel now than when they read it), and most of those were YA agents, so what was the point? Of the agents who bothered to respond to my query, even asking for partials, fulls, and revisions, it seemed to come down to “it isn’t marketable.” This was before The Hobbit movie had come out. Perhaps I should have mentioned that Peter Jackson was working on making the movie in my query letter. Ooops.
  1. In March, due to serious health issues, my agent had to let me go. Yes, I’d already decided to self-pub at this point, but I was concerned about the six-month window to put out Book 2. As sad as it was for me to lose my agent, and I continue to hope and pray that her health improves, it freed me up to work on Book 2 rather than try and fail to get another manuscript to her. (She had another one, unrelated to Mabel, that she was shopping around).
  1. The Hugh Howey reports on Author Earnings were somewhat eye-opening. Sure, they aren’t perfect reports, and there are probably a million ways to question the data—people have done so on Facebook—but the bottom line is this: self-published books sell. It takes a whole lot of work, but they sell. It isn’t like the old days when you had to print a thousand copies and have boxes in your apartment taking up room and wondering why you weren’t on the bestsellers list or on Oprah’s Book Club.
  1. I have a decent-paying day job, and income from my coaching business. Printing books on demand is inexpensive, creating e-books is free, and I could afford a decent artist and a copyeditor without having to mortgage my home. I am by no means well off, but I do need to be economical in my grocery shopping, and I don’t have as much money for extras like going to a movie, but I’m easily willing to make that sacrifice for a beautiful, professional product that I can be proud of.
  1. This is probably the most personal part of the decision. I was tired of waiting. I can be really impatient about a lot of things, but when it comes to the publishing industry, as frustrating as it is, I accept the glaciality. Mabel has been a character in my head for almost nine years (as of the time of writing). She started as a joke, but she wouldn’t let go. I wrote stories about her. She became my Master’s Thesis, becoming a novel. Since grad school, I’ve had former classmates of mine ask about Mabel, wondering what was happening with the novel. I’d put it in cryogenics, likely to never see the light of day again. But I couldn’t do it. I couldn’t let her go. And neither, apparently, could my classmates. So I had some of them read it. I also contacted a few teens to read it, to see if it was worth putting out there, if it was, indeed, marketable. Their feedback was phenomenal, and a resounding “Yes.”

Between August 2013 and February 2014, I wrote a first draft of another novel, editing Mabel from what had been my M.A. Thesis at Seton Hill University, and researched self-publishing—not a lot, but enough to make the decision and feel that it was the right one.

Publishing has always been a career choice for me. That is to say, I have always wanted a career as a published novelist and I strive daily to be as knowledgeable and professional about it as I can. That’s why I attended Odyssey and Seton Hill. Have I made missteps? Absolutely. For one, I really wish I’d learned how to write short stories better. But that was a somewhat conscious decision on my part, not to focus on short stories.

I have always done my best to be disciplined in my writing, because I truly believe that while I can take all the time I want to write my first book, once I sign that contract, I don’t have the same freedom, and all my excuses for not writing won’t play with an editor and a deadline. The sooner I eliminate those excuses, the better shape I’ll be in when that contract comes along. But that contract isn’t coming, and so I’m self-publishing.

Now I need to be more disciplined than ever.

Come back tomorrow and join Sherry as she dives headlong into the myriad everyday goals and decisions she now faces as a self-published author.

sherry1Guest Writer Bio:
Hailing from Winnipeg, Sherry Peters is a writer and a certified Success Coach for writers specializing in the areas of goal-setting and eliminating writer’s block. She has taught her “Silencing Your Inner Saboteur” workshop online through Savvy Authors, and several Romance Writers of America chapters, and in person at When Words Collide in Calgary and Word on the Water in Kenora. Her book, Silencing Your Inner Saboteur, has sold internationally and has been recommended to graduate students at the University of North Carolina and the University of Winnipeg. Her first novel, a YA fantasy, Mabel the Lovelorn Dwarf, will be available August 2014. She attended the Odyssey Writing Workshop and earned her M.A. in Writing Popular Fiction from Seton Hill University. For more information on Sherry, her workshops, and her coaching, visit her coaching website or her author website.

They Do Things Differently There

A guest post by Amy Groening.

they do things differently thereMy family unearthed They Do Things Differently There (Jan Mark, 1994) at a library book sale when I was twelve years old. We had been consuming Jan Mark books for years and were very excited to discover a relatively new book of his shoved in amongst the clutter of salable discards. Every Jan Mark book I have read has endowed me with some new discovery of how to both play with the English language and appreciate life in general, but They Do Things Differently There was a crown jewel when I was young, and now, thirteen years later, I appreciate it all the more.

The account of a beautiful yet fleeting friendship between two dizzyingly creative teenaged girls, They Do Things Differently There offers clever descriptions of the realities of growing up in small-town Britain, a sardonic criticism of insincere aestheticism, and, most importantly, periodic vignettes of the deeper and much more bizarre episodes of an alternate reality, showing through in patches where the veneer of clean living has worn through.

I’m not talking about Blue Velvet, severed-ears-in-the-backwoods-type double lives; I’m quite sure Elaine and Charlotte would have balked at a crime so underwhelmingly average. Beneath the flowery, scrubbed-clean town of Compton Rosehay lurks Stalemate, a half-forgotten city that boasts a mermaid factory, a corpse-collecting manor lord and the respectable bunch of blackmailers keeping him in check, missionaries from Mars, and the Nobel Prize-winning creation of the Auger Scale of Tedium.

As ridiculous as the world of Stalemate sounds, Jan Mark uses these elements to create an effortlessly bizarre, unapologetically irreverent, and thoroughly enjoyable reading experience. It wasn’t until this year that I noticed the underlying references to pop culture and highbrow art that riddled the work. When I was twelve, mentions of Daleks flew right over my head, and I was under the impression that Mark’s cheeky rewriting of Wordsworth­’s verse—Bliss was it in that dawn to be alive/But to be a fish was very heaven—was, in fact, just a clever bit of writing she had come up with herself. Even the book’s title is pulled straight from The Go-Between by L.P. Hartley. When Charlotte breaks the fourth wall and admits they’ve missed half a story because two pages of the book got stuck together, I was practically in convulsions of wonder. While I have now become accustomed to viewing this as a favourite trick of postmodern writing, back then it was the most mind-bogglingly clever writing twist I had come across.

This is one of the many things I love about Jan Mark: she created stories that I could enjoy as an uncultured preteen, and yet she didn’t seem to concern herself with the idea that a twelve-year-old might not catch references to high-brow literature (or British sci-fi shows from the 1960s). She didn’t pander to the lowest common denominator of undereducated schoolchildren, and yet she wrote books that said schoolchildren could still enjoy. I truly believe she wrote for a juvenile audience not because it was easier, as many people seem to think, but because it allowed her to freely exercise her complex, zany, and joyful yet melancholy writing style.

That being said, her novels do address serious matters—They Do Things Differently There is chock-full of loneliness, desperation, and the pain of being a social outcast. The stress of growing up, the terrifying powerlessness of childhood, the cruelty of adolescent alliances, and the dangers of depression come up in many of her stories.

Jan Mark was a prolific and well-respected British writer. When she passed away in 2006, she had published over fifty novels, plays, and short story anthologies, and had won the Carnegie medal twice, and yet the majority of her books are tragically difficult to come by.

When my family discovered They Do Things Differently There, it was out of print, as were Nothing to Be Afraid Of, a book of short stories we seemed to check out of the library several times a year, and Hairs in the Palm of the Hand, a book we finally procured a battered old copy of, which my sister still does dramatic readings of every Christmas. I have often wondered how a collection of books could be so principle in shaping my adolescence and my own writing aspirations, and yet so underappreciated, at least by a North American public.

For the longest time, I was under the impression we were the only Canadians who knew about these books. I was almost disappointed when They Do Things Differently There went back into print, assuming it meant Jan Mark was going to sweep North America and become a household name instead of a much-loved secret.

However, I still haven’t met any Mark fans who were not blood relations of mine; a quick visit to Amazon reveals not a single comment has been left on the They Do Things Differently There page, few ratings have been given, and while she does have a loyal fan base and blog articles devoted to singing the praises of her writing, her books are clearly still not being given the attention they so richly deserve.

Guest Writer Bio:
amy groeningAmy Groening is a publishing assistant at Word Alive Press. She is a passionate storyteller with experience in blogging, newspaper reportage, and creative writing. She holds an Honours degree in English Literature and is happy to be working in an industry where she can see other writers’ dreams come to life. She enjoys many creative pursuits, including sewing, sculpture, and painting, and spends an embarrassingly large amount of time at home taking photos of her cats committing random acts of feline crime.