Category Archives: Conventions

The Right Thing

I’ve written before on this blog about my experience attending conventions and seminars, but today I want to revisit that subject and take a different perspective. My previous posts have been about professionalism, about making contacts, meeting editors, etc. Today I want to look at the convention experience from the perspective of a fan.

Everyone who writes genre fiction is also a genre fiction fan. This is perhaps obvious! Last spring, the Fictorians devoted a whole month to discussing various bloggers’ inspirations for being a writer, and not surprisingly a large number of those posts ended up being about genre books, movies, and television shows. People who are caught up in the genre milieu are often the same ones who later become the most prodigious content creators.

Certainly some conventions are more for fans than they are for writers and other content creators (as Randy McCharles discussed here just a few days ago). The most recent con I went to was World Fantasy, which going by McCharles’ metrics is probably 95–100% craft, with just a fringe of commercial around the edges. This is a convention for writers to mingle with other writers. The number of con-goers is capped, so it never felt crowded; in fact, as I wandered the hotel hallways and worked my way from one panel to another I found myself coming upon the same faces over and over again. This is kind of wonderful, because you start to make friends and contacts almost without trying.

And some of those faces? They be famous faces.

WFC is a convention for writers, not hordes of screaming fans in Chewbacca costumes (not that there’s anything wrong with that), but as I mentioned earlier, the writers are fans, too. And as someone who wasn’t accustomed to sharing a table with the people who wrote the books I grew up with? Well, this was heaven.

If someone told me I’d sit across a table listening to L.E. Modesitt Jr. wax eloquent about the time he and his friend constructed a makeshift bomb as children and blew a hole in their family’s shed, I’d have told them to bugger off. I chatted on several occasions with Guy Gavriel Kay (and one of my friends who shall remain nameless—never mind, it’s this one—may or may not have stolen his swag bag of books after the con was over). In a very brief exchange, I met Robert J. Sawyer, with whom I later had the pleasure of becoming much more closely acquainted when he visited my city. I also got to meet two of my favorite writers of all time, the husband-and-wife duo of Gar and Judith Reeves-Stevens. I had been sitting just one row behind them during one of the panels; I have no idea what the panel was about, because I spent the whole time staring at the back of their heads like a serial killer. Fortunately, I kept it together when I finally approached them. They were ever so gracious to speak with me for a few minutes, even though they were obviously on their way to somewhere more important. And the crème de la crème? Me and several other Fictorian contributors had the unique opportunity to pick Brandon Sanderson’s brain in a small and exclusive two-hour Q&A session.

If I haven’t convinced you yet that cons are awesome, you’re beyond hope. Over the years since, I’ve been to a few different cons, and this experience has been mirrored several times. I’m so accustomed to meeting well-known writers now that I’ve started to view them as colleagues—much more experienced and successful colleagues, sure, but colleagues nonetheless.

I’m sure there are some authors who don’t have the time of day for their fans. I’ve heard horror stories, but I’ve never met them, which tells me they must be in the minority. Or at least, you’re less likely to bump into this kind of author at cons, because they have other places they’d rather be.

The authors I met were all polite and approachable. I never felt awkward around them. When we chatted, it wasn’t all about them; they asked me questions about myself as well. They seemed to enjoy connecting with the masses. And you know what? Meeting these authors only made me want to run home and buy as many books of theirs as I could find. The moral of the story is that being a good and decent human being is not only the right thing to do, it probably has some economic benefits as well.

So it turns out the authors whose jacket cover headshots I lovingly gazed at with hero worship as a preteen, and then as a teenager, and then as a young adult, and then embarrassingly even as a nearer-to-middle-age adult, are just people, not much different than I am. That right there infuses me with hope and optimism.

One day, if a fan ever comes up to me and wants my autograph, or even just wants to say hi, no matter how busy I am or what I’m doing, I’m going to smile in the memory of all these wonderful genre fiction luminaries who came before me and pay it forward. It’s the right thing to do.

The Five Pro-Tips of the Fan-Zone

The writing business is not an easy one. It’s long, lonely hours of producing material often followed by piles of rejection letters before we even get our shot. Even then, there is nothing guaranteed. It’s an enter at your own risk sort of business. Chances are you will not be made rich, nor famous, nor even influential. Why then do we even bother?

INCONCEIVABLEOne and all, we are here because we love stories. We were touched at some point in our lives by the words of another and were inspired to share our own thoughts and creativity with the world. Writers are born from fans. So then, it would be absolutely, utterly inconceivable that we, as authors, would cringe at any amount of fan attention. Honestly, it depends on the person. First and foremost, writers are people, and many of us are introverts. Interacting with people isn’t easy, so many authors create a mental space that I call the “fan-zone.”

When you approach an author at a convention or some other event, they will be continuously evaluating everyone around them to decide if they will be shelved in one of three categories. First, is this someone with whom I can do business (agents, editors, publishers, etc)? Second, is this a person who will not expect anything from me other than normal social interactions (fellow writers or non-fans)? Finally, is this person a fan, a person for whom I will need to project my authorial persona? This split-second categorization will help determine how they interact with you.

The fan-zone is not a bad place to be, in fact, many authors love interacting with fans. For me, talking about writing and stories with people is one of the best parts of being a writer. Through trial and error and a bit of advice given to me by good friends, I have come up with a list of pro-tips that I try to hold to while interacting with authors.

Pro-Tip #1: Be a fan in MODERATION

You don’t want to be this guy. Seriously, just don’t.

[youtube=http://www.youtube.com/watch?v=wykoU2zstIM&start=20&end=26&rel=0]

There is no better way to put your favorite author on the defensive than to come off as too eager or demanding. Please, show your appreciation for their work and talent, but also be aware of how you appear to the other person. If a perfect stranger were to approach you the way you are about to approach your favorite author, would you want to talk to them?

Pro-Tip #2: Be CONSIDERATE of the author’s commitments

Authors typically have a large number of demands on our time and attention. Aside from our personal lives, we have deadlines and our own projects to work on. When at conventions, we’ll typically have a schedule of things that need to be accomplished or places we need to be. The better known the author, the more extreme this becomes. Please keep this in mind when approaching your favorite author. If you chat with them for a few minutes and things seem to be going well, feel free to offer to buy them a cup of coffee or lunch. If they turn you down, it’s probably not personal.

Pro-Tip #3: Read the SOCIAL QUES and respond appropriately

Non-verbal ques are essential to any interaction and are a large part of what allows the social contract to function. Is the author settling into a more comfortable position while leaning forward to engage you? Perhaps they are interested in a more lengthy interaction. Do they seem to be backing up or turning their body away from you? The conversation is likely over. Are they looking to the next person in line at a signing? Chances are that they have spent all the time they can with you and need to move on. Social ques are highly individual and situational, so you’ll have to use your best judgment to figure out what is being said.

Pro-Tip #4: Respect the author’s PRIVACY

Unless you are planning on using the facilities yourself, don’t ever follow an author/agent/editor/person into the bathroom. Even then, it’s something to be avoided. Though inappropriate and unnecessary, it is a tactic that is still attempted none the less. Read blogs or articles online from editors and agents and they seem to universally agree: the bathroom is neither the time nor place to pitch your next great manuscript. The same thing applies to waiting in ambush outside the door. In general, it’s a bad first impression. If the person you are trying to talk to makes a move towards some place where they should have the reasonable expectation of privacy, the conversation is done.

Pro-Tip #5: Authors are PEOPLE TOO

As fans, we create this pedestal upon which we settle our favorite authors. We want them to be kind and charming, to share their experience and love of their characters and stories with us. Truth is, writers are people too. However, writers are people too. We get tired, hungry and cranky. Conventions and signings are business trips for us. We are continuously working for the space of a few hours or maybe even up to a week. The unfortunate truth is that some writers are just arrogant jerks. Be prepared for your favorite author to be human. Be a person to them, not just a fan, and things will likely go better.

How do Conventions Choose Their Guests?

A guest post by Randy McCharles.

Randy McCharles Capone NovelHave you ever wondered why some of your favorite authors appear frequently as convention guests while others are so scarce you sometimes wonder if they are even real people? Well, there are two main factors. The first one is simple. Some authors enjoy and see business benefits of convention appearances and make themselves available. Other do not. You almost have to kidnap them to make an appearance. The second factor is much trickier. Every convention is fairly unique in its goals and finances. The cost of bringing in guests is usually the most expensive line item in the budget, but even more important, each convention has a unique vision of the experience it wishes to provide its attendees. While there is no official breakdown, I have defined six conference models that provide different mixes of content for ‘craft’ (craft development opportunities for writers) VS ‘commercial’ (content readers enjoy such as meeting their favorite authors, hearing them speak, and getting autographs). Most literary events with guests will fall near one of these categories.

Chart

I use “Literary Festival” to describe events that are generally open market bookstores. Readers drop in for a fee of $0 (or near $0) to buy books from vendors and get them signed by authors. Many of these events bring in a few big name authors as a means of promoting the event and drawing more readers. The costs are paid for by selling the tables to vendors. Usually, guests do not provide presentations, though this has been an increasing phenomena. Often such presentations have a separate fee.

The “Trade Show” is similar to the Literary Festival in that it is mostly vendor tables, but they have a larger emphasis on guest presentations and panel discussions. While historically such trade shows deal solely with visual media (film and comics), they are increasingly including authors and books. Unlike Literary Festivals, these generally cost as much as $100 to attend.

The “Fan Convention” is fairly unique in that, unlike most other models, it is not run as a business. Instead, volunteers run it from the top down, with no paid staff. Guests also volunteer, having their travel and accommodations paid for, but generally donating their time, much of which is spent in presentations and panel discussion. Attending these events usually costs around $50.

The “Reader/Writer Festival” is an offshoot of the Fan Convention, or perhaps a return to what many Fan Conventions were in the 70’s. While today’s Fan Conventions often focus on visual media, including film, costuming, and anime, the Reader/Writer festival focuses on books and provides content for readers as well as writers. Like Fan Conventions, these are usually volunteer run, guests donate their time on presentations and panels, and attending costs around $50.

The “Writers Conference” is focused on craft development and is of little interest to non-writers. Guests do receive a substantial honorarium, but are also required to be successful instructors as well as successful writers. They generally offer some books sales and autographs that are open to the public. Cost of attending is in the several hundred dollar range.

The “Writers Workshop” is a more participatory version of the Writers Conference, usually much smaller, and requires attendees to work like university students. The guest instructors, as well, must work like university instructors. Cost of attending is generally much higher than a Writers Conference, and many workshops vet their attendees.

You may have noticed a correlation between guest honorariums and cost of attending. As I mentioned earlier, the cost of bringing in guests is usually the most expensive cost for any convention. Those that offer higher honorariums must find the funds somewhere, usually by charging their attendees a higher ticket price. Conversely, those that offer their guests higher honorariums usually also demand more from their guests, which brings me back to guest availability.

The business of authors is not attending conventions. It is writing books. Taking time out of your writing schedule to attend a convention as a guest is time not spent writing. Some authors do not wish to lose this writing time. Some are willing to sell their time. However, not all convention models can afford to buy it. eg. If Fan Conventions began providing high honorariums like Writers Conferences, they would cost more to attend ($75 instead of $50) and have to make other changes. That price tag doesn’t work for their model and can lead to bankruptcy. Fan Conventions exist, however, because many authors opt to volunteer their time, either as pay-it-forward for help they received earlier in their careers, as part of their brand marketing, or as simply an opportunity to meet their readers. Often all three.

Some authors do make attending conventions part of their business. Especially if teaching craft becomes part of their brand. Many authors love to teach craft. Some even write books about it. You will find such authors as guests at Writers Workshops, Writers Conferences, and Reader/Writer festivals.

So picture yourself as an organizer for a convention. It doesn’t matter which model you choose. You have a guest budget. It may be $5,000 (a small Fan Convention) or $50,000 (A large Writer’s Conference). What kind of guests do you need? Best-selling authors to autograph books? Authors who are not shy and love to talk with their readers? Authors who can give great presentations on craft development? Authors who can help writers with their manuscripts? All of the above? How much can you afford to spend on guest travel? Can you bring someone from the UK or Australia to North America? Or must you limit yourself to $500 flights? Can you afford to bring in your guest’s spouse? (Double the airfare.) Sticking with a budget is tricky, especially when a wide range of factors can impact the cost of bringing in any particular guest.

Let’s say you’ve identified the perfect guests. Are they available? Do they receive 100 guest invitations a year and can only accept 2? Do they even do conventions? Is your convention on their radar?

I’ve been organizing conventions since 2001. I’ve worked on a local fan convention, a regional fan convention (Westercon), an international writers convention (World Fantasy), and currently chair the When Words Collide Readers/Writers festival. After 13 years it is still difficult to identify the perfect guest — someone who delivers on the convention’s vision, is affordable and, most important, is available. It usually takes nine months to secure five guests. Sound like fun? Well, it is, actually. And you do get to meet a lot of really interesting authors.

As a final note I’ll list a few reasons why authors I’ve invited in the past have turned down the invitation (all perfectly valid, especially if they travel a lot):

  1. Air travel is a pain. I only travel to conventions that have a direct flight from my city.
  2. Air travel is a pain. I only travel business class. (This was from the UK and severely broke the budget)
  3. I won’t leave the country. (This was from the US invited to Canada).
  4. I don’t do conventions that time of year; I spend it with my family.
  5. I am already booked that weekend.

There have also been some success stories:

  1. Someone who doesn’t fly came to Calgary by train. From Texas!
  2. Someone who is very busy was finally available after being invited 4 years in a row.
  3. Many authors who are very busy had the stars align and were able to accept their invitation within days of receiving it.

All that said, having inviting innumerable guests to conventions over the years, I have a long list of people I would love to see as guests at some point. I often travel to distant conventions to see them. There is a wealth of terrific authors out there. Reading their books is a pleasure. Meeting them in person, doubly so.

BTW Two aliens walk into a bar and spot their favorite author sitting at a table having a drink. One alien turns to the other and says, “I wonder if she traveled as far to get here as we did?”

RandyMcCharlesRandy McCharles Bio:Randy McCharles is an award-winning author of speculative short fiction, and was included in Year’s Best Fantasy 9. In January 2014, he left his day job to write full time and focus his attention on novel length works. When not making up tall tales, Randy organizes literary events, including chairing the When Words Collide Festival for Readers and Writers. You can find out more about Randy on his web site: http://randymccharles.com

Dispelling the Myths, Part One

A interview post with Jen Greyson.

I think it’s safe to assume most authors would jump at the chance to work with the publisher behind Fifty Shades of Grey, one of the most successful book titles of the past few years. For author Jen Greyson, this was the dream scenario—and it came true! I had an opportunity recently to sit down and ask Jen a few questions about her experience working with the publisher. Read on, and come back tomorrow to hear the rest of the story.

EB: First of all, Jen, could tell us about your first book?

JG: Lightning Rider is about Evy Rivera, the first female time traveler, but she has no idea that she comes from a long line of lightning riders—travelers who use lightning to cross dimensional chess boards and affect history. In fact, none of her living family knows. Their mentors lost them about six decades ago, but they haven’t been looking for a girl… because there’s never been one. Evy’s a badass, complete with lightning bullwhips and an attitude to match. Her first historical alteration takes her back to ancient Spain where her fate tangles with a Roman warrior set on conquering northern Spain. Together they must work to defeat a legendary man in order for Spain to fall. The Roman teaches her how to handle her lightning and there’s more electricity between the two of them than any of her weapons. Her mentors don’t always tell her the truth and Evy has to figure out the hidden agendas before she unmakes the wrong history. (The sequel, Shadow Boxer, is also available.)

EB: How did you attract the attention of your publisher?

JR: After E.L. James landed her seven figure deal with Random House for Fifty Shades, I went looking for the publisher that made it happen. I found the tiny Australian house, The Writer’s Coffee Shop, and send my manuscript in. They loved it and I was really excited to learn the marketing techniques they used to make Fifty Shades a household name.

EB: Talk about the initial contract you received from them, and your initial reaction to it.

JR: The initial contract was surprisingly simple and didn’t have a lot of the clauses I’d heard horror stories about. They asked things that I didn’t agree with and because I’d attended a Superstars Writing Seminar and read a lot of Kris Rusch’s blog, I knew that I could push back on the terms that needed adjusting. But I was also willing to give up some things in order to gain their marketing team.

EB: What did you do next?

JR: I consulted with my mentors about several of the terms and they suggested some new ones to include. I already had a list from reading How to Be Your Own Literary Agent and Kris’s blogs/books, but knew that the negotiation process was critical and I needed to ask for everything I wanted in the first swing to begin the back and forth. Because they were an Australian house, their paperback prices were super high, so we did an ebook only deal. The negotiations were all handled via email with some back and forth. In the end, I was happy with the final terms and it was a fair negotiation with lots of back and forth.

EB: How difficult overall was it to negotiate these clauses? A lot of people believe that first-time authors have no leverage and therefore can’t negotiate much of any significance. How does your experience stack up against that?

JR: I was under that myth too! And honestly, had I not gone to Superstars just a few months before, I’d have signed the original contract. I had my eyes opened at that seminar and really understood the positioning I had and was then in a mental place that I treated it like any other negotiation/business deal I’d have done in the non-publishing world.

In my experience, I was able to ask for what I wanted, and for the most part, got everything I asked for. The publishers were willing to negotiate nearly all the points I wanted. There were also a few that I had to willingly give up, so it was a typical business transaction where each side met in the middle.

I was working with a very small boutique/indie publisher. I would imagine every publisher handles things differently, so my experience may differ vastly from what someone might find with a different house.

Even with this publisher, the negotiations for book two did not go as smoothly, and I ultimately did not accept their second contract because I didn’t feel the terms where acceptable. We negotiated for a couple months and couldn’t come to an agreement… so even with the same author, same publisher, the experiences were vastly different.

Come back tomorrow for the interview’s conclusion.

Jen Greyson picGuest Bio:
From the moment she decided on a degree in Equestrian Studies, Jen Greyson’s life has been one unscripted adventure after another. Leaving the cowboy state of Wyoming to train show horses in France, Switzerland, and Germany, she’s lived life without much of a plan, but always a book in her suitcase. Now a wife and mom to two young boys, she relies on her adventurous, passionate characters to be the risk-takers. Jen also writes university courses and corporate training material when she’s not enjoying the wilds of the west via wakeboard or snowmobile.