Category Archives: Frank Morin

Book Trailers

I recently attended the LTUE (Life, The Universe, and Everything) conference in Orem, Utah at the UVU campus.  I sat in on the book trailers class more out of curiosity than any real expectation to learn anything useful.  After all, I had never heard of book trailers.

This turned out to be an extremely insightful session.

Book trailers are a growing phenomenon.  Just like movie trailers, some authors and publishers are now developing book trailers.  This was news to me.  I had never considered making a trailer for a book.  But as was stated in the panel, today’s world is a video-centric world so a book trailer could draw a very wide audience.

What a brilliant idea.

Who doesn’t love a good movie trailer?  When done right, they can drive moviegoers into a frenzy to see the movie.  Book trailers can do the same thing.

Then again, a bad book trailer can be the stake through the heart of your book.

My first thought was, “Book trailers?  That’s great for publishers with a marketing department and deep pockets to pay for expensive graphics design or live actors.”

But, book trailers can be more affordable than you may think.  The panel at LTUE gave us some useful tips.

First, for the do-it-yourselfers, there are some great sites to download photos, music, and even video clips royalty-free for very reasonable prices, like iStockPhoto.  With a little work, you may be able to piece together an excellent trailer with very little cost.  Please remember, no matter where you find your material, make sure you have permission to use it.  One author mentioned that they produced a book trailer independently.  When they signed with a publisher, they were forced to take the trailer down because they could not guarantee that all of the images they used were royalty free or used with permission.

A couple of points were stressed repeatedly:

  1. Find the right music.  Great music can make your trailer.  Bad music will kill it.  Again, there are lots of resources online for royalty-free music.  Or, if you know a musician, they might just let you use their music for free as a way to increase their own presence on the web.
  2. Don’t underestimate the importance of asking.  If you want a piece of music, or a photo, or even live actors, ask them.  Many people will give permission for their work to be used, or will offer to help free of charge because they see your trailer as a way to highlight their talents.

Another idea is to check with local colleges, or with any college students you might know, particularly those involved in film production or any related field, including acting or modeling.  You may be able to get high-quality assistance from students looking for a good project.  Again, they want their names out on the net, and this provides a way.

One example of a good book trailer is the one for Dan Wells’ new book, Partials.  You can view the trailer here.  It had only been out a month when I watched it, and the YouTube link had already received almost 3000 hits, plus all the hits on the official web page.

I also found this one for Sense & Sensibility & Sea Monsters,  that was very well done.

Other links of interest:

On Darcy Pattison’s web page, she lists a Book Trailer Manual for sale as well as many links to other resources on book trailers.

Book-Trailers.net shows some existing book trailers

BlazingTrailers also has existing trailers to watch.

From the little research I’ve done to date into book trailers, I don’t find a ton of trailers yet.  I find that encouraging because a good trailer might just get a lot of attention.  The sobering flip-side is that of those trailers I’ve watched so far, many of them weren’t very good.

So if you’re going to do a trailer, make a good one or don’t bother releasing it.  You don’t want to hurt your sales.  If you can develop a really good trailer, it might play a major role in your marketing plan, especially if you e-publish your own novels.

This is an idea too powerful to ignore.  I know I’m going to look into it this year.

Does anyone know of any good trailers to recommend?  Do you know any authors who have successfully developed trailers?  Are you planning to release your own trailers with your books?

Building Wisdom

Knowledge + Experience = Wisdom.

Great writers develop a deft touch and an extensive toolkit of skills to draw upon. They marry their knowledge with their experience to produce something more. The good news is that we don’t each have to discover every skill ourselves in a vacuum.

I enjoy reading. I always have. It is one of the reasons I turned to writing as a youth. I find reading to be a great escape, which is probably why one of my favorite genres is fantasy. I love getting lost in a good story. However, as a writer there’s so much more a good story can provide than just the escape. Great authors teach those willing to learn from their experience, those able to see. I struggle sometimes to do that. I tend to get sucked in too deep to analyze as I read. Usually I have to go back and study after I reach the end.

In a recent post, Leigh talked about how she learns from great authors. I haven’t yet tried the technique she recommends, but I think when I do it will help cement even better some of the lessons I learn from authors I enjoy.

In my own writing, I’ve developed some strengths, and am working to identify additional areas for improvement.  One strength of mine is action scenes. I’ve spent a lot of time working on these, and I’ve studied some great authors to learn ways to improve delivery of a good action scene. Matthew Reilly, author of Scarecrow, is one example. This book is an excellent military thriller that delivers non-stop action from page one to the very end. From him, I learned the importantce of keeping sentences and even paragraphs short in action scenes to ratchet up the tension. That simple change in structure has a huge impact. Another critical element for writing great action scenes is to use multiple senses to really draw the reader into the action and help them feel the danger. Too many authors gloss over action scenes at a high level and miss delivering that visceral experience to the reader.

On the other hand, an area I am working to improve is character depth/complexity/arc. Since I write fantasy, not thrillers, I need more character development and depth than a pure thriller might worry about, so I’ve turned to other authors for insights.

I recently read Patrick Rothfuss’ The Name of the Wind. I thoroughly enjoyed the novel, and learned some lessons from it. The book is very interesting, but not really very action packed. Despite the lack of lots of action, it did not bore me or let my interest wander. That’s because it is a great example of a fascinating, complex world brought to life with excellent descriptions, and a character we really root for. These are things I can learn from and add to the solid structure and explosive action scenes I already know how to write.

Another book I recently finished reading was The Warded Man by Peter V Brett. This is a dark fantasy with a brilliant concept and truly high stakes. Again, the action scenes were not what jumped out at me in this book. Instead, the magic system and precarious situation of the characters sucked me in. The worled was well defined and exotic, and all the main characters were complex and compelling. I plan to study this book again with an eye toward developing stronger, multi-faceted characters.

I’m on the hunt for other books that are great examples of particular skills. What books do you consider landmark novels that have taught you or given you insights to lift your craft to a higher level?

Is it still worth trying to get an agent?

This month we’re talking publishing in all its shapes and sizes.  Like many of you, I am an author struggling to reach that huge milestone of my first published workd.  I’m very optimistic this is the year it’s going to happen.  I’ve been writing for seven years, and although I have two novels I could self-publish, I’ve opted to sign with an agent and pursue a traditional publishing route, if possible.

Several people have asked me why bother?

With the advent of ebooks and the ease of self-publishing novels, why not just throw my manuscripts out into the ether like so many other people?  Maybe I could become one of those few to really succeed with it?

Maybe I should.  Perhaps I still will.  The publishing industry is going through very difficult times, and there are many people who argue an author is doing themselves terrible damage by signing a traditional publishing deal.

I’m not convinced it’s all bad.  First, I want confirmation from industry professionals that I’m really ready, that I’ve mastered the craft to the point where I can approach publishing a work with confidence that it can compete and not waste my time, or the time of my readers.  Having an agent say, “Yes, I love this manuscript and I believe it is written to a professional standard and is ready to submit to publishers” is a huge milestone in my career.

Now it’s no longer just me and my close circle of relatives and friends who think I’ve got what it takes.  I need that confirmation.  Without it, how do I really know I’m ready?  After four years and several drafts, I completed my first novel, a 300,000 word behemoth I was convinced was awesome.  Thankfully the e-publishing bubble hadn’t hit yet, so rejection letters from agents started piling up.  Eventually I progressed in my mastery of the craft to where I could recognize the novel’s flaws.  I made the hard choice to throw it away and re-start from the ground up, saving only some of the worldbuilding and characters.  The resulting novel is worlds better than the original, and that’s the one my agent accepted.

So yes, the first huge benefit of agents is that confirmation by the industry that I’ve at least got a shot at a deal.  Another undeniable benefit to traditional publishing is getting your physical book distributed to physical book stores, hopefully around the world.  That distribution has value, and especially for a new author, I’d love the help of a publisher in getting my book out to readers.  I know there’s still tons of work to be done to market it myself, but at least I’d have a physical product to sell.

We all know authors who have self-published, and most of them sell few copies, despite how well deserving their books may be.  So, a traditional publishing deal might help establish a reader base to build off of.  I know it’s not guaranteed, but it’s something worth investigating.

Another big reason I am still pursuing a traditional route for my first book goes back to my agent.  John Richard Parker with Zeno Agency knows the industry and players far more than I can since he’s worked with them for many years.  His expertise is invaluable, and even though we have not landed a deal yet, working with him has already brought valuable insights I could not have gained otherwise.

The other reason I’ve hesitated to self-publish is that after working for years on my books, I want them to be the best they can be.  I’ve read e-books that could have been great, but fell short of their potential because their authors failed to wait just a little longer and complete a rigorous editing process.  Landing a traditional publishing deal, and working with the professional editors there, will be wonderful when it happens.  I am eager to learn from them all I can.

With all this said, I am not ignoring other publishing options.  My YA fantasy novel, which my agent is reviewing now, is scheduled to be professionally edited by Joshua Essoe (see his post on editing here)  later this year after I complete a third revision.  If the traditional route falls through, that novel is a prime candidate to be e-published through an e-publisher like MUSA, or directly self-published after it’s fully vetted and ready to go.

And while I complete preparing my two novels for some type of publishing, I’m busy writing the next one.  I also plan to explore e-publishing for a novella and related short story I wrote.

It’s an exciting time to be an author, with so many options out there.  I encourage everyone to learn as much as you can about each avenue, and explore multiple options.  But whatever way you choose, make sure your finished product is the best it can be.  Anything less is nothing short of a tragedy.

 

 

 

Burst Writing – Case Study

Burst WritingLast week, I completed an extremely successful Burst Writing retreat.  I wrote 50,000 words in five days, even though I lost almost 8 hours to travel each on Days 1 and 5.

I’ve spoken of Burst Writing before.  I define it as an intensely focused period of time in which to write significantly higher word count than normal.  This is not free-writing time with throw-away word count.  A successful Burst Writing session takes a lot of preparation and produces well-crafted, effective scenes.

Most important is to know what you’re going to write before you sit down to pound away at the keyboard.  There’s little time for blank staring out the window.   For me, that meant scheduling the retreat only after several weeks of focused effort to develop the story fundamentals and outline the scenes I would be writing.

Last year, the first time I tried Burst Writing, I managed 50,000 words in 7 days, and finished half of that book.  I’m now currently planning the third revision of that novel.

My goal is to eventually prepare well enough to where I can crank out huge sections of a clearly defined story that won’t need multiple major revisions afterward.

Last week, I wrote about 35% of a new novel.  I believe I did a better job defining exactly what each scene needed to include from a plot and characterization perspective.  We’ll see how that holds up once I complete the book.

I get a kick out of tracking stats.  So, here are the stats for last week’s trip:

Day 1:  8 hours travel time.  1.5 hours writing time.  New word count:  2700

Day 2:  10 hours writing time.  New word count:  13,500

(Day 2, evening, couldn’t sleep.  Wrote another 1800 words in the middle of the night)

Day 3:  6 hours writing time.  New word count:  12,000

Day 4:  10 hours writing time.  New word count:  15,000

Day 5:  3 hours writing time.  New word count:  5,000.  Travel time:  7 hours

As you can see, I started slow, but once I got in ‘the zone’, I cranked out far more words each day, as high as about 2,000 words per hour, which is twice what I can normally produce.

So, what did I do to prepare?

1. Outline.  I spent a great deal of time working out the characters and plot of the novel.  I had some advantages in this book over the last one because this is a sequel to another novel, so the world and many of the characters are already very well defined.  Even so, I had to wrestle with some difficult plot issues in the second half of the novel that required changes to the first half to resolve.  If I’d started writing chapters before I had the plan complete, my productivity would have screeched to a halt, and I would have been forced to throw away a lot of good work.

2. Find the right writing retreat.  This year, I found the Colonyhouse, owned by the Oregon Writer’s Colony.  Signing up to be a member was inexpensive, and the house was exactly what I needed.  It was comfortable, located within driving distance, with a beautiful location (about 100 yards from the ocean).  I experimented with several different locations in the house and settled on a layout that was comfortable for writing long periods of time.

3.  Set lofty goals.  I honestly did not believe I would hit 50,000 words.  I wrote 12,000 words on my best day in last year’s retreat, so this year’s goal was a stretch.  I hadn’t really factored in the travel time correctly, so when I arrived I realized I was way behind right on day 1.  By staying focused on the goal, and motivated to reach it, I produced far more than I would have otherwise.

4.  Set the right duration.  Five days turned out to be an excellent length.  Last year I took seven, which was honestly a little too long.  I found that the four days in the middle of the trip were the most productive.  This year, I had been planning a three day trip, and managed to squeeze in the other two at the last minute.  I’m glad I did.

5.  Reduce distractions.  I did walk the beach a few times when I needed a break, but other than that, I did very little but write.  On the drive out to the house I stopped and purchased all the food I would need for the week so I could pretty much lock myself away and not get distracted shopping or running errands.  Once I got in ‘the zone’, I was able to stay there for a long time, which is so much more productive.

And, as always, I learned a few lessons about what to do better next time:

1.  Bring spare batteries.  I learned last year that having a full size, comfortable keyboard is key to cranking out high word counts for me.  This year, I brought my cordless keyboard and mouse.  And of course, on Day 2, the batteries died.  I did not have spares, so I wasted an hour running out to the store to get some (the only excursion I took other than walking to the beach).

2. Sleep.  One of the biggest challenges for me when I’m away from home is sleeping.  I just don’t sleep well.  I know I have this problem, but I forgot to bring any kind of sleep aid.  As a result, I did not sleep well most of the week, and returned home very tired.  I did bring some movies to watch in the evenings when I needed to unwind, and that did help.

3.  Have the first chapter or two already complete.  I started the retreat on chapter 1 of a new book.  The first chapter is always the hardest, and I wasted a bunch of time trying to set the tone, description, and locking in the characters in the setting.  Luckily, I spent a lot of time on the drive up the coast working some of this out in my head so the writing time wasn’t an entire waste.  However, by the time I hit chapter 3, I had things flowing well, and I could just roll forward at full speed.  Next time, I’ll try to get the first couple chapters complete ahead of time.

I’ll be writing a series of blog posts on my web site www.frankmorin.org, discussing each day in more detail, for those who want to know more specifics.

What have you found helps boost your productivity at home or during a writing retreat?