Tag Archives: David Farland

Guest post by S. James Nelson

My intention with this blog is to give you a healthy dose of despair and a stronger injection of hope.

I’m honestly surprised that this blog has turned into what it has. I’ve written and discarded a dozen drafts until settling on this topic–the topic I most hated to hear writers talk about when I started up writing again. In my heart I simply believed it wasn’t true. At least not for me. For the rest of you schmucks, sure. But not for me.

Turns out I was wrong.

I started my self-publishing experiment last August when I published The Demigod Proving. In November I followed up with Keep Mama Dead.

I haven’t sold a million copies.

Yet. I haven’t sold a million copies yet.

I’ve purposefully kept my marketing efforts to a minimum, although I have dabbled in what I would term marketing. That has netted me only about 2k sales and 12k give-aways. I’m more qualified to talk about what doesn’t work in self-publishing than what does.

But there is one thing I have learned, that I’m qualified to talk about, and that might be useful to you: you should give up your unreasonable hope, and maintain your reasonable hope.

I learned this over time, as I came to the conclusion that I am not an exception to the rule. There’s a very high chance (probably better than 99.9999%) that you aren’t, either.

I now suspect that the promise of quick and easy riches was what lured me back into writing. My day job wasn’t meeting my income desires, and so I thought, “I think I’ve got some skill with writing. Maybe I can hit it big. In fact, I bet I can.”

I haven’t told anyone that until now (so, naturally I put it on the Internet for all the world to read)–after all, they would scoff and spout some rot about those stories being the exception to the rule. They would try to distract me from my objective. I believed that I could be one of writers who had crazy huge success without much work.

Alas, it didn’t happen. At the same time, my day-job miraculously exceeded my income desires. The fire in my belly–the desire and urgency for quick and easy success–disappeared, leaving me wondering: why am I getting up early every morning to write? Why am I expending all manner of resources on this effort? It would be so much easier to use those resources for something more productive.

And yet, here I am, still writing. Still planning on putting out more books. And, in fact, trying to find ways to be more successful. I’m certain I’ll have to work harder. Perhaps I need to step up my marketing efforts. Maybe I need to hone my writing. There’s a chance I need to understand my audience better. It might be that the package of my book (style, cover, title, editing) needs more work.

How strange to find myself thinking like that when it’s safe to say I will never be the exception to that stupid rule. I’ve worked way too hard to ever legitimately be called an overnight success. For mercy’s sake, I’ve sacrificed for my art!

This has led me to a conclusion: I’m no longer in it for the quick and easy money. Which leads me to another realization: though success isn’t the primary goal, I still want to sell a lot of books. Which begets another conclusion: if a large number of book sales is something I’m going to continue to pursue, I’m going to have to manage my expectations about how easily that success might come. At the same time, I must maintain hope that I’ll succeed. Without hope, I have no reason to try. I may as well write and hide my work under a bushel.

Yet I have hope, and therefore I must continue to act. I must try different things, believing that if I change this or that-maybe this time I’ll have success.

So, the message?

Despair at ever being an overnight success, yet hope that your hard work will pay off.

Let your hope lead you to continue to develop your writing. If you self-publish, let your hope lead you to develop your marketing. If you fail at first and give up, it means you were in it for the money. There’s nothing wrong with that. But if you fail at first and find yourself willing to keep going, you must maintain hope that with persistent work, constant learning, and different approaches to the same problem, you’ll succeed.

You may not, though, and that’s why the money can never be the only reason you’re in this business.

S. James Nelson recently won first place

in David Farland’s Nightingale writing contest. If you enjoy action-oriented, deep-thinking fantasy, take a look at his book, The Demigod Proving. If you like strong characters, real-world fantasy, and hiking in national parks, take a look at his book Keep Mama Dead

Brandon Sanderson’s Rules of Writing & other notes

May 11, 2012

Colette Black

Business Colette Black Conventions Publishing Superstars Writing Seminars 3 Comments

I recently returned from the 2012 Superstars Writing Seminar. The seminar in 2010 went well and I loved it, but to my surprise, I enjoyed this year’s seminar even more. They have this thing down to a well-oiled machine. Brandon Sanderson gave one of the first presentations, talking about his Ten Rules of Writing Success. He asked me to qualify this list by saying, these are his current rules, but they change regularly.

1) Start thinking like a business person.

2) There is no substitution for practice. (Write!)

3) Network (i.e. the seminar)

4) Be proactive.

5) Work harder.

6) The result is what matters.

7) Don’t waste time with writer’s block.

8) Sometimes you have to be willing to suck until you get good. (He may have worded that better.)

9)Yes, luck happens, but you have to put yourself in the situations that let it happen

10)Just write. Do it.

I find it interesting that one word of advice is repeated, directly and indirectly, within this list multiple times–write! Butt in chair, fingers on keyboard. I could go into detail on the list, but I think it speaks for itself and Brandon did it way better than I would like to even attempt.

But I will give a short summary of the seminar. We discussed the publishing process–indie and traditional, self-promotion, getting noticed, negotiating, slushpiles, contracts, copyright basics, agents, professionalism, inspiration, ergonomics of your work space, audience analysis, pitches and queries, YA market, IP rules and possibilities, productivity, balance, and so much more I can’t list them all. James A. Owen, author of Here There Be Dragons and a multitude of other amazing works, finished his presentation by earning a standing ovation. We were so inspired, we couldn’t stay in our seats.

Speakers included: Kevin J. Anderson, Rebecca Moesta, Brandon Sanderson, David Farland, Eric Flint, James A. Owen, Dean Wesley Smith, and our very own Moses Siregar III contributed on the self-publishing panel.

Between almost every presentation, we had ten to fifteen minute breaks where we talked with each other, the presenting authors, and had some time to move around. Whoever designed the structure, did a perfect job. I’m not trying to sell this to anyone, there’s no benefit to me, but when I attend a writing forum of any kind I like to make a report so other interested people can know about it. If I sound like a commercial, it’s just because I was so sincerely amazed. I not only learned a lot and made great writing contacts, but I made lifelong friends.

Next year will probably be in Colorado, though I don’t think that’s set in stone. I suggest we all start saving our pennies and write it into our 2013 calendar. It’s the best writing business workshop anywhere.

Oh, and my next post will be an assessment of the 2012 Phoenix Comicon. What are some of the writing resources you’ve found valuable?

Superstars Week, Day 5: Q&A with the Superstars, Part 2

March 9, 2012

Colette Black

Colette Black Craft & Skills Guest Posts Publishing Superstars Writing Seminars The Writing Life No Comments

Welcome to Day 2 of Q&A with David Farland and Kevin J. Anderson. You can access the authors’ websites at http://www.wordfire.com/ and http://www.davidfarland.net/ respectively. Kevin J. Anderson has a post on his blogsite devoted to the seminar and those presenting in 2012, http://kjablog.com/On to the interviews:

* * *

Q: What do you have to go through to prepare for the seminar?

David Farland: I simply meditate on the topic that I’m going to teach, normally. Much of this is information that I’ve gleaned over the past thirty years, and so I might need to write down notes, codify what I know. Normally, we’re talking about topics that you can’t get much information about in books.

Kevin J. Anderson: The talks and panels themselves are not so difficult, because we have all lived this material and we know it very well. For me and Rebecca, it’s all the complicated logistics of setting everything up with the venue, and then doing the publicity, waiting for signups, hoping that we get enough attendees to pay our expenses, and then managing all the little details.

Q: What is your favorite panel and why?

Kevin: I enjoy giving the “Popcorn Theory” talk, because it’s fun to show people how all these projects don’t happen in a vacuum-if you do good work, one thing leads to another and another.

Dave: I think that I’m most interested in the panels on self-marketing, particularly ones that involve social media, quite simply because we have people like Brandon and Kevin who are the best writers I know on the topic. I actually learn things in these panels that I can take home and implement myself!

Q: What part of the Authors Dinner do you like best?

Kevin: Hmm, the potatoes, maybe. Or the dessert. But probably having a chance to sit down and talk with some of the students, face to face in a relaxed setting for a few hours. We end up asking them as many questions as they know us. Many of the attendees of past Superstars will realize that we really do consider you to be friends and colleagues, and we hope to watch your careers skyrocket.

Dave: For me, it’s just getting to know the authors, try to find out where they are in their careers, what they need, and in a short time see if I can offer some advice that might be of help.

Q: The publishing industry is changing fast. Now going on your third year, has the content of the Superstars seminar had to change to reflect the ever-evolving industry? If so, in what ways?

Dave: Yes, we are going through some dramatic changes, with the rise of the whole self-publishing movement. It really has become a viable way for an author to get into business, but it has its own pratfalls and its own huge potential. To me, it suggests that we need to expand our curriculum a bit, to cover the new media. It’s a very exciting time that we live in!

Kevin: A lot of the lectures are still relevant–the professionalism, productivity, networking, etc. We are going to have a lot more focus on eBooks, indy publishing, hardcopy as well as electronic — maybe even half a day to the topic. Dean Wesley Smith is giving a full hour on copyright law and Kris is doing a talk (which I can’t wait to hear myself) on tough negotiating, getting better deals and how to change contract terms that aren’t in your favor. I think we might also do a lecture on income streams (instant money, long-term trickles, etc.) We have always had more material than we could possibly cover. We do want to change it up so it’s not just a rerun every year. We’re still developing the curriculum, but it should have all the good stuff from before and some new and relevant stuff too.

* * *

Kevin and Dave are enthusiastic about sharing knowledge, always glad to help serious writers improve their abilities and prepare for the difficult process of getting published. All of us fictorians want to thank them for their encouragement, eager participation in our blog, and for bringing us together through the Superstars Seminar.

I’m confident I’ll enjoy another information-packed seminar in April, and I’m looking forward to making more writing friends. If you’ll be going for the first time in 2012, or if you have questions for us attendees, please drop us a note in the comment box below.

Starting Monday, we’ll be back to our regular MWF blog schedule with a guest post by Mignon Fogarty: the Grammar Girl (one of our more famous Superstars alumni).

Superstars Week, Day 4: Q&A with the Superstars, Part 1

March 8, 2012

Colette Black

Colette Black Craft & Skills Guest Posts Publishing Superstars Writing Seminars The Writing Life 2 Comments

Now for our last two days of Superstars Week: Q&A with Kevin J. Anderson and David Farland, two of the panelists participating in Superstars Seminar. The other regular participants are: Eric Flint, Rebecca Moesta, and Brandon Sanderson. For more info on the seminar, go to www.superstarswritingseminar.com.

Though they need no introduction, it felt like a requirement, so:

Kevin J. Anderson is the author of more than one hundred novels, 47 of which have appeared on national or international bestseller lists. He has won or been nominated for numerous prestigious awards, including the Nebula Award, Bram Stoker Award, and New York Times Notable Book. By any measure, he is one of the most popular writers currently working in the science fiction genre.

David Farland is an award-winning, New York Times bestselling author who has penned nearly fifty science fiction and fantasy novels for both adults and children. Along the way, he has also worked as the head judge for one of the world’s largest writing contests, as a creative writing instructor, as a videogame designer, as a screenwriter, and as a movie producer.

* * *

Q: Who thought of the Superstars Seminar and why did you think it was a good idea?

Kevin J. Anderson: Rebecca and I had Dave, Brandon, and Eric come to stay at our house for a few days so we could have a “bestseller summit” — with the intention of benefiting *ourselves*. We were all bestselling, well-established authors, and there just aren’t workshops to give practical, no-nonsense advice to Pros. We learned a lot from one another in those few intensive days, and we realized that we had a lot of good information to share with other serious writers, who weren’t getting it anywhere else. The first seminar, in Pasadena, we had two TV producers who wanted to come and sit in-Steven L Sears and Marc Scott Zicree-and they ended up being guest speakers. The second year, in Salt Lake City, we had Sherrilyn Kenyon as our official guest speaker, but Tracy Hickman and Howard Tayler also came to attend, and they spoke as well. For the next seminar, we have Kristine Kathryn Rusch and Dean Wesley Smith, but we’ll probably have some other surprise guests, as well.

David Farland: This was Kevin Anderson’s idea. Some of us professional writers had gathered to talk about the state of the industry. Brandon and I were both giving advice–me through my Daily Kick and Brandon through his podcasts, and Kevin suggested that we create a writing workshop taught only by NYT bestsellers. I’d never seen one like this in our field, but it certainly made good sense, especially when one hears that wanky advice often given out by new authors who, while they may mean well, just aren’t very well informed.

Kevin and I have been friends since at least 1990, and we often talk–either through email or in person. I’d discovered Eric Flint through writers of the Future and helped him get published. I’ve always loved Eric and respected his work. And then I was Brandon’s writing instructor at BYU. I later took him out on his first book-signing tours and helped him get his career started. So we’re not just writers, but also we’re all friends. Each of the authors brings his or her own experience and strengths to the table.

Q: How long do you intend to keep doing it?

Dave: Oh, I’ll die in 15 years or so. I think I’ll retire shortly thereafter.

Kevin: It’s very time consuming and a lot of work, but we get plenty of rewards. It all depends on whether we have enough attendees!

Q: What has been your most rewarding or favorite moment from the seminars so far? (We had to specify that they couldn’t use Tracy Hickman’s story during the 2011 seminar.)

Kevin: (Note that the Tracy Hickman story was not planned; he just asked if he could have the microphone for a few minutes.) It’s very rewarding to see how many people from the first two Superstars have signed up again for later seminars — so, either it isn’t sinking in the first time around, or they feel it’s valuable. I love watching the discussion groups on Facebook and keeping in contact with some of our attendees, to watch how their careers are taking off (much faster than mine ever did!)

Dave: That’s a hard one. For me, the greatest reward is to meet the people at the seminar. I’ve very much enjoyed getting to know several people from the workshop, though I hesitate to try to name them all, for fear that someone will be left out. You see, as a writer, we don’t get to have much in the way of a social life. So I really take delight in getting to meet you new authors.

Q: If a student is to take away only one piece of information from this seminar, what do you hope it will be?

Kevin: That being a professional writer is an actual job-a business-and you need to treat it as such. You can’t just be flaky and “artistic” and miss your deadlines.

Dave: Ah, for each one of you, it will be different. One of you might need to learn to make writing a habit. So that’s what I want you to take away. One of you might need to learn how to run an auction. If so, I want you to walk away with that. One of you might just need to learn how to hope in the face of discouragement–and so you must gain that.

* * *

Join us tomorrow for the rest of our question and answer session.