Tag Archives: networking

The Five Pro-Tips of the Fan-Zone

The writing business is not an easy one. It’s long, lonely hours of producing material often followed by piles of rejection letters before we even get our shot. Even then, there is nothing guaranteed. It’s an enter at your own risk sort of business. Chances are you will not be made rich, nor famous, nor even influential. Why then do we even bother?

INCONCEIVABLEOne and all, we are here because we love stories. We were touched at some point in our lives by the words of another and were inspired to share our own thoughts and creativity with the world. Writers are born from fans. So then, it would be absolutely, utterly inconceivable that we, as authors, would cringe at any amount of fan attention. Honestly, it depends on the person. First and foremost, writers are people, and many of us are introverts. Interacting with people isn’t easy, so many authors create a mental space that I call the “fan-zone.”

When you approach an author at a convention or some other event, they will be continuously evaluating everyone around them to decide if they will be shelved in one of three categories. First, is this someone with whom I can do business (agents, editors, publishers, etc)? Second, is this a person who will not expect anything from me other than normal social interactions (fellow writers or non-fans)? Finally, is this person a fan, a person for whom I will need to project my authorial persona? This split-second categorization will help determine how they interact with you.

The fan-zone is not a bad place to be, in fact, many authors love interacting with fans. For me, talking about writing and stories with people is one of the best parts of being a writer. Through trial and error and a bit of advice given to me by good friends, I have come up with a list of pro-tips that I try to hold to while interacting with authors.

Pro-Tip #1: Be a fan in MODERATION

You don’t want to be this guy. Seriously, just don’t.

[youtube=http://www.youtube.com/watch?v=wykoU2zstIM&start=20&end=26&rel=0]

There is no better way to put your favorite author on the defensive than to come off as too eager or demanding. Please, show your appreciation for their work and talent, but also be aware of how you appear to the other person. If a perfect stranger were to approach you the way you are about to approach your favorite author, would you want to talk to them?

Pro-Tip #2: Be CONSIDERATE of the author’s commitments

Authors typically have a large number of demands on our time and attention. Aside from our personal lives, we have deadlines and our own projects to work on. When at conventions, we’ll typically have a schedule of things that need to be accomplished or places we need to be. The better known the author, the more extreme this becomes. Please keep this in mind when approaching your favorite author. If you chat with them for a few minutes and things seem to be going well, feel free to offer to buy them a cup of coffee or lunch. If they turn you down, it’s probably not personal.

Pro-Tip #3: Read the SOCIAL QUES and respond appropriately

Non-verbal ques are essential to any interaction and are a large part of what allows the social contract to function. Is the author settling into a more comfortable position while leaning forward to engage you? Perhaps they are interested in a more lengthy interaction. Do they seem to be backing up or turning their body away from you? The conversation is likely over. Are they looking to the next person in line at a signing? Chances are that they have spent all the time they can with you and need to move on. Social ques are highly individual and situational, so you’ll have to use your best judgment to figure out what is being said.

Pro-Tip #4: Respect the author’s PRIVACY

Unless you are planning on using the facilities yourself, don’t ever follow an author/agent/editor/person into the bathroom. Even then, it’s something to be avoided. Though inappropriate and unnecessary, it is a tactic that is still attempted none the less. Read blogs or articles online from editors and agents and they seem to universally agree: the bathroom is neither the time nor place to pitch your next great manuscript. The same thing applies to waiting in ambush outside the door. In general, it’s a bad first impression. If the person you are trying to talk to makes a move towards some place where they should have the reasonable expectation of privacy, the conversation is done.

Pro-Tip #5: Authors are PEOPLE TOO

As fans, we create this pedestal upon which we settle our favorite authors. We want them to be kind and charming, to share their experience and love of their characters and stories with us. Truth is, writers are people too. However, writers are people too. We get tired, hungry and cranky. Conventions and signings are business trips for us. We are continuously working for the space of a few hours or maybe even up to a week. The unfortunate truth is that some writers are just arrogant jerks. Be prepared for your favorite author to be human. Be a person to them, not just a fan, and things will likely go better.

Superstars Writing Seminar – worth attending again

SuperstarsSuperstars Writing Seminar will be held February 6–8 in Colorado Springs, CO.  It is the premier seminar on the business of writing, period.  I attended the first seminar, held in 2010 in Pasadena, CA, and I’m eagerly anticipating attending again this year.

I’m not the only alumni of the seminar to sign up for another year, and honestly I would have loved to have gone last year.  This Fictorians group was formed from alumni of the Superstars seminar, and members have begun publishing and making their mark as writers.  In the near future, we’ll only see that trend increasing, thanks in part to knowledge gained through Superstars.

You may ask yourself why we’re so eager to spend the hundreds of dollars required to invest in another seminar when we learned so much the last time we went.

It’s precisely because we learned so much last time.

This seminar is different than any other writer’s seminar I know of.  It’s taught by bestselling authors, top editors, and publishers, but more than that what makes this seminar stand apart is the content.  This is a crash course in the business of writing, where successful writing professionals share what they do and how they manage their career.  For writers who are serious about their writing career, be they newbie authors who have yet to complete their first novel, or published writers looking to reach the next level, this seminar imparts a wealth of information that I have not found anywhere else.

You can view a high level description of the curriculum here which includes contracts, agents, indie publishing, traditional publishing, intellectual properties, and much more.

The seminar in 2010 was a career-changing experience for me.  I arrived as an eager, wannabe writer with lots of enthusiasm and one manuscript completed.  I left even more energized and armed with the knowledge I needed to move into the next stage of my career as a writer.  Given the constantly moving target which is publishing these days, the specifics of what is taught each year is adjusted accordingly, so I expect this year’s content to be different from what I saw just four years ago.

What I learned four years ago is still fresh in my mind.  Some favorite memories include Brandon Sanderson relating how he landed his first agent; Kevin J. Anderson’s popcorn theory; Eric Flint’s detailed discussion of contracts; and the discussion of how prolific an author really needs to be to succeed.

On top of the top-rate content, this seminar provides other fantastic benefits.  Not only did we form the Fictorians from alumni of the seminars, but the instructors have remained available and engaged with the group.  We have a private Facebook group where we can all post questions and comments and get advice or feedback from each other and from the instructors.  The networking benefits of the seminar are proving an invaluable long-term benefit.

This year I approach the seminar from a slightly different point.  I have four novels completed, with four more in various stages of outlining, one novel e-published and an agent working on deals with others.  This time I have different needs, and I fully expect to gain the knowledge I need to make even greater strides forward in my career.

So is Superstars worth attending again?

Absolutely.

If you’ve never heard of Superstars, check it out.  I guarantee it’s worth the investment.

 

Get Your Fanny Out There!

I used to have a friend—a good one—and that friendship ended recently. It’s a rather long, sordid tale about politics and methods and appearances and styles and plans and… well, a lot of things. And mostly, it has to do with how each of those applies to a burgeoning writing career. Put simply, he and I are on different paths. We’re both committed to those paths. And we came to verbal blows as a result of those paths. Truth be told, we’re no longer friends for a lot of reasons. I’m telling you about the loss of a friend because of how strongly I feel about networking. Our difference of opinion on the subject isn’t why we’re no longer friends, but it was at least one nail in the coffin.

Ultimately, as entertainers (and we absolutely are), the only way we’re going to be successful is for people with disposable incomes to know who we are. And the only way we’re going to stay successful is to ensure that they never forget us—in a positive light, I might add. So how do you do that? Well, I can give you an example of how I got invited to participate in this really fantastic group of writers called the Fictorians—a move that was frowned upon by some. It all started with the Superstars writing seminar. If you’re a writer, you should look that one up. While I was there, I made an effort to meet people and talk with them. I asked what they wrote and how their careers were coming along. They returned the query. Friendships were borne, and not long after they asked me to write a post for them. And one thing led to another… and another.

And now, here I am, a virtual unknown writer who is lucky enough to have you reading his words because of that seminar and the simple process of networking.

The same goes for conventions and conferences. Attend them. (Note the imperative.) And while you’re there, meet and greet as many people as you can. Get to know them. Make them more than acquaintances. TALK to them about who they are and what they’re working on. And be a good listener.

I need to caveat this.

We’re writers, which means that many (most?) of us are introverts who really do prefer spending time at home in a quiet room while we chain words together than we do going to cotillions. It’s the nature of the beast. I have three words for you: GET OVER IT. And do so in, like, the next 4 seconds.  I know that sounds flippant, but the biggest and best free (or nearly so) thing you can do to advance your career is to go out and introduce yourself to the writing community. Let them get to know you. And in that process, you’ll meet fans, you’ll develop contacts, and you’ll get invited to participate in things that help getting your name out there… or vice versa.

My girlfriend uses the phrase “creative sanga” where peoples of like-minded endeavors get together and are subsequently capable of creating things greater than the sum of their parts… or something like that.

It’s not B.S.

The writing community isn’t that large, and it’s full of really amazing people from all walks of life. Discover who they are. This is what business people call networking. I’ve come to refer to it as making friends, and when it comes right down to it, there’s little of the successes I continue to have in my career that aren’t as a direct result of this process.

And while you’re at it, introduce yourself to me. Friend me upon Facebook or Twitter. Look me up at the next convention I’m at. Give me the opportunity to get to know you. I can think of no better way for us to make our ways through this mortal coil as we pursue our writing careers.

It is a dream I have.

Networking: Friends with Benefits

In October during Marketing and Promotion month, we had a great post on networking by Kim May. There’s a lot of great advice here on how networking can help you reach and connect with your readers.

This month, I’d like to focus on how to network with industry professionals.

Few of us are lucky enough to have people in the entertainment industry – and yes, writing and publishing are part of the entertainment industry – as part of our circle of family and friends growing up, but it is possible.  Ironically, one of my friends-who-is-also-a-published-author started out as the roommate of another friend I met through my toy collecting hobby.  Looking back, I laugh at some of our earlier meetings when neither of us had any idea of the other’s interest in writing.

But let’s assume you don’t have a contact like that.  I didn’t for many years.  How do you meet people who are working where you would like to be someday?

You can read blogs, join newsgroups, “like” Facebook pages, and/or follow Twitter feeds.  The best part about these venues is that even if you live in an isolated rural area, and can’t afford to travel, as long as you have Internet access, you’ve got all you need.

First, reading blogs etc will give you a feel for what it’s like to work as a professional writer / in the entertainment industry.  You may find it’s not for you.  Or, when you reach that point yourself, you will have some idea of what to expect.  I’m eternally grateful for the advice from a writer, who is now also a friend, who put on her blog the importance of turning around correspondence for publishers as quickly as possible.  They’re people too, they’re on deadlines too, and keeping them waiting and wondering if they are going to hear from you or not is an undesirable situation.   As someone who used to submit things on the day they were due–and never before–I realized that holding on to my finished submission until the due date wasn’t doing me any favours.  And I would never have realized that without this advice.  It’s invaluable, and it’s free.

Comment when you have something useful to say.  Over time, people will recognize your name and, if applicable, your avatar.  Remember, though, that reputations can be bad as well as good – keep the drama off someone else’s site, or you will be remembered for all the wrong reasons.

Conventions, seminars, launch parties and book signings are great in-person venues if you’re lucky enough to be able to travel or live near a city.  Authors and editors will give panels, readings, room parties, and book signings.  Attending panels and readings gives you conversation starters when you go to the parties and signings:  introduce yourself by name, then ask a question, comment on something, or give constructive feedback.  Don’t hog the person’s time – they’ll be meeting a lot of other people at the event.  At subsequent events, you can then re-introduce yourself (“we met at Ad Astra this past April”, “I came to your book signing last year in Toronto.”)  Faces become familiar very quickly.  And I’d be amiss if I didn’t mention Superstars Writing Seminars, where I received great advice from professional writers and also met a number of fellow newcomers just starting out in the field.  Look how far we’ve all come!

I’m very fortunate to have a friend who is a New York Times bestselling author–the person who first recommended Superstars to me, despite not being part of it herself.  It was her assurance that Superstars was worth the money and time that got me here today.  I’m not going to drop her name here, because the purpose of this post is not me showing off how special I am because of who I know.  I mention it to illustrate that unfortunately, the following paragraph contains advice that still needs to be shared:

Don’t expect professional authors to become your new best friends.  They’re busy people, on lots of deadlines.  They have private lives they aren’t going to share with people they’ve just met.  They are not going to drop everything to reply to you immediately, and they don’t owe you anything.  Be courteous, be respectful, be appreciative, and be professional.  These writers are active online and at conventions to connect with their audience and, if they are generous and have time, to share some insight on their profession.  You will not become friends with everyone you say hello to, and you will not stay friends (or even acquaintances) if your sole purpose of communicating is to “get stuff,” whether that “stuff” be attention, information, free swag, or “awesome inside sources”.   Treat industry professionals as people, not as means to your goals.

When you are at conventions, do attend public events (book signings, autograph sessions, panels, public room parties and launch parties).  Do not try to crash private functions (ie author-only parties), follow people into the restroom to strike up conversations, or loiter outside people’s hotel suites waiting to pounce on them.  As on the Internet, being loud, drunk, promiscuous, smelly, obnoxiously persistent or rude gives you the wrong reputation very quickly.  And remember that alcohol makes all sorts of things seem like A Good Idea At The Time.

As someone who rarely drinks alcohol in public I strongly recommend a glass of pop, soda or juice carried around a room party or nursed at a convention bar if you are a non-drinker or if you have reached your drinking limit.  People will think it is a drink (thereby saving yourself the need to constantly turn down offers of drinks) and you will both appear sociable and remain in control of how you are presenting yourself.  (I also note that if you are a non-drinker, after seven or eight Dr Peppers you will feel like bugs are crawling all over you, so go easy on the caffeine-as-alcohol-substitute.  Lessons from Ad Astra 2013–bad decisions made so you don’t have to!)

The best thing about networking is that it builds its own momentum.  Once you know one person, they will introduce you to other people.  Soon you’ll find yourself in contact with all kinds of people who are working in, or working towards, your chosen profession.